See.Sense
Established 2013
Products Bike Lights, App, Cycling Safety Products
Tags Gadget Packaging, Window Patch, Foil
Producer Profile
See.Sense is the brainchild of Philip McAleese, who invented his first product – the intelligent bike light following a cycling accident. He was constantly cussed at by drivers saying they couldn’t see him – despite him having bike lights.
Fast forward 5 years, and tons of research and development (and a lot of cycling) with avid cyclists later – the See Sense product line continues to expand with the recent addition of the Icon.
See Sense’s tag line ‘More than just a bike light’ is pretty accurate. The icon’s primary purpose is of course a bike light, but it also shines brighter when coming up to roundabouts and when connected to your phone – can warn you if your bike is going to be stolen. In short, the Icon isn’t just a bike light – it’s your bikes new best mate. Our pink packaging for See.Sense was a finalist in the UK Packaging Awards 2014.
PPP’s Favourite Product The genius App!
Philip McAleese came in yesterday and showed us his black and pink cartons for See.Sense. They are first class. There is nothing more pleasing for designers than to see the brand and packaging graphics they have created so beautifully executed. Your cardboard engineering and the finesse of print, finish and attention to detail is exemplary. We are so delighted with the results so a big thanks to you and your team. A job very well done. 
Ian Bennington – Part Two Design
We wanted to improve the See.Sense product and overall brand experience for our customers by scaling down the size of our packaging while enhancing the quality at the same time.
Priory helped us take our original concept through to a fully-fledged product and we are delighted with the result