cake packaging

Why Window Patch ?

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So the saying goes that we ‘buy with our eyes’, but what is the real benefit for your customer’s to see your product through its window-patched packaging? Here’s our top three. 1. The fear of the unknown – The saying ‘Try before you buy’ also exists. Have you ever bought a product with wonderful packaging,…

Packaging Infographic

Justify the Jargon

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As printers, we sometimes forget that not every customer knows the seemingly tedious terminology we use day in and day out for the simplest printing processes. So here at PPP HQ we’ve attempted to justify the jargon once and for all, and explain what some of these bewildering buzzwords really mean with a little infographic.