At PPP HQ, innovative solutions to what were previously packaging problems are a daily occurrence – hand our studio team a Rubix cube of a project and we guarantee they’ll have it sussed in seconds!
That doesn’t mean, however, we can’t admire or appreciate the work of other packaging designers all over the world. So we’ve curated our Top 20 Pinterest packaging pins we wish we created for this odd and endearing range of products.
1. Pasta 🍝
We’re all used to seeing our pasta in plastic wrapping, and not usually a box – unless its lasagne. But this die-cut design takes pasta packaging to the next level.
Each die-cut shape represents a different hairstyle that coincides with the pasta product in the box – r.e. the Spaghetti box shows a woman with ‘straight’ hair, represented by the actual pasta.
It’s safe to say this particular designer decided to let their hair down and make this everyday food a bit more fun.
2. Paintbrushes 🖌
3. Bird Food 🐦
4. Toothbrush 😬
5. Fruit Juice Boxes 🥤
6. Individual Pizza Slice 🍕
7. Cupcake 🍰
8. Baby Muslin Cloths👶
Another well thought out die-cut shape on our list is this, that shows off the product and allows the customer to feel how soft it is whilst instantly imagining their little one wrapped up in it. Genius.
9. Gum 😄
When was the last time you saw a bit of bubblegum packaging that blew you away? A long time ago, if ever – for us. This designer utilised the product to make all the impact. Mind you, the more gum you eat the more gummy that smile is going to become.
10. Eco Packaging 🌱
We’re all familiar with buying our cleaning products in spray bottles and thinking nothing more of it – well this design agency came up with a window-patched carton box, containing natural cleaning / toiletries products that could be seen through outlines of what these products are typically packaged in. The effect? It makes you stop and think not only is the plastic unnecessary, but perhaps the chemical product too.
11. Lightbulbs 💡
Lightbulbs are a monotonous but necessary purchase for us all. But how do you make consumers choose your range of lightbulbs over all the rest? Stick a range of adorable flying insects on the front with a die-cut abdomen for their entertainment.
12. Rope ⚓
13. S’mores 🍫
14. Fish 🐟
We imagine this is how the conversation went – ‘Help, we need to make Octopus look so appealing someone might buy it’. We think it works. We aren’t about to go out and buy Octopus anytime soon, but we guess it puts a fun spin on a slightly morbid product.
15. Skincare 🛀
16. Pineapple 🍍
17. Frozen Food ❄
Described as ‘high end frozen cuisine’ this designer had their work cut out making something different and appealing for their client. This one is all about the experience for their customer. The bright colours on the lid should nab them in, whilst when lifted, the image of the product inside should increase the anticipation.
18. Sausage Meat 🐷
It ain’t easy making sausage meet look even remotely aesthetically pleasing – but someone somewhere has worked it out. Now, depending by how easily offended you are – you can still appreciate the usefulness of this little piggy sleeve.
19. Bottle Holder 🍶
Most of us are ok with holding bottles in our hands – but in the off chance you’re not, a designer has come up with a carton board solution for a drinks holder. If it reduces plastic we’re ok with that. As you were.
20. Socks 🧦